Privacy Policy

Privacy Policy for La Vanille

Effective Date: September 9, 2024

At La Vanille (referred to as “we”, “us”, “our”), we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website, lavanille.net (referred to as “the Website”), and in compliance with the General Data Protection Regulation (GDPR).

Please read this policy carefully to understand our views and practices regarding your personal data and how we will treat it.


1. Information We Collect

We may collect and process the following types of personal data:

  • Identity Data: Includes first name, last name, and username or similar identifier.
  • Contact Data: Includes email address, postal address, telephone numbers.
  • Transaction Data: Includes details about purchases, payments, and delivery of products from La Vanille.
  • Technical Data: Includes IP address, browser type, time zone settings, browser plug-in types and versions, operating system, and platform.
  • Profile Data: Includes purchases or orders made by you, preferences, feedback, and survey responses.
  • Usage Data: Includes information about how you use our website, products, and services.
  • Marketing and Communications Data: Includes your preferences in receiving marketing materials from us and your communication preferences.

2. How We Collect Your Data

We collect personal data from you through:

  • Direct Interactions: When you create an account, place an order, subscribe to a newsletter, or communicate with us directly through email or other forms.
  • Automated Technologies or Interactions: When you interact with our Website, we automatically collect data about your equipment, browsing actions, and patterns using cookies and other tracking technologies.
  • Third Parties: We may receive personal data about you from third parties like analytics providers (Google Analytics), payment processors, and shipping partners.

3. Use of Your Information

We will use your personal data in the following ways:

  • To process and deliver your orders, including managing payments and sending order confirmations.
  • To manage your account and customer relationship, such as providing customer support and responding to inquiries.
  • To improve our website through analytics on user behavior and website traffic.
  • To send marketing communications, including newsletters and promotions, if you have opted in. You can opt out of receiving these at any time.
  • To comply with legal obligations and to exercise our legal rights, such as fraud prevention and ensuring the security of our website.

4. Legal Basis for Processing Personal Data

Under the GDPR, we rely on the following legal bases for processing your personal data:

  • Performance of a Contract: To fulfill the orders you place and deliver the products to you.
  • Consent: For marketing and promotional communications, we will seek your consent before sending these messages.
  • Legitimate Interest: To improve our services and provide a secure shopping experience.
  • Compliance with Legal Obligations: We may process your data to comply with applicable laws and regulations.

5. Sharing Your Information

We may share your personal data with:

  • Service Providers: Third-party vendors who provide services such as payment processing, delivery services, and website hosting.
  • Professional Advisors: Including lawyers, accountants, and consultants, for compliance or business management purposes.
  • Legal Authorities: To comply with any legal obligations, court orders, or government requests.
  • Business Transfers: If we sell, merge, or transfer parts of our business or assets, we may share data in connection with such transactions.

We do not sell or rent your personal information to any third parties.


6. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, loss, misuse, or disclosure. These include encrypted payment systems, secure servers, and access control procedures.

However, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.


7. Data Retention

We will retain your personal data only for as long as is necessary to fulfill the purposes outlined in this privacy policy, including the purposes of satisfying any legal, accounting, or reporting requirements.

  • For legal compliance, we may keep certain data for up to 7 years.
  • For marketing purposes, we will retain your data until you unsubscribe from receiving our communications.

8. Your Rights Under GDPR

Under the GDPR, you have the following rights regarding your personal data:

  • Right to Access: You may request access to the personal data we hold about you.
  • Right to Rectification: You have the right to request correction of any inaccuracies in your personal data.
  • Right to Erasure: You may request that we delete your personal data when it is no longer necessary for the purposes for which it was collected.
  • Right to Object: You can object to our processing of your data where we are relying on legitimate interest, including for marketing purposes.
  • Right to Restrict Processing: You can request that we restrict processing your data in certain circumstances.
  • Right to Data Portability: You can request the transfer of your personal data to another service provider.
  • Right to Withdraw Consent: If you have given consent to any of our processing activities, you can withdraw that consent at any time.

To exercise any of these rights, please contact us at info@lavanille.net.


9. Cookies

Our Website uses cookies to enhance your browsing experience. Cookies are small text files that are placed on your computer when you visit a website. We use cookies for the following purposes:

  • Essential Cookies: To enable core functionality of the website.
  • Analytics Cookies: To analyze how visitors interact with the website and improve user experience.

You may refuse to accept cookies by adjusting your browser settings. However, disabling cookies may affect the functionality of the Website.

For more details, please refer to our Cookie Policy.


10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this policy periodically. The updated policy will be posted on this page, and any significant changes will be notified to you via email or through the Website.


11. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal data, please contact us at:

La Vanille Pastry Lab
Email: info@lavanille.net
Website: www.lavanille.net